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Howerton+White on Twitter: "What does paid, earned, shared and owned media mean for your digital marketing strategy? This illustrates each element's role and how they work together to form a cohesive media
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Evolución del Owned, Paid, Earned y shared media | SamuelDiosdado.com
The PESO model takes the four media types—paid, earned, shared and owned—and merges them together. | SpinSucks.com | Paid media, Media relations, Pr strategy
How to Guarantee Content Shares From Influencers - Onalytica
